Alibaba.com brand colors & logos
Alibaba.com's brand colors are Orange Red (#FF6602) and Black (#3A190B).
Global B2B marketplace connecting manufacturers, suppliers and buyers with trade protections.
- Category
- Shopping & E-commerce · Marketplace
- Founded
- 1999
- Employees
- 200k
- Headquarters
- CAUSEWAY BAY, Hong Kong
Alibaba.com color palette
The official colors Alibaba.com uses across its logo and interface. Click any swatch to copy its hex code.
| Color | Name | Hex | RGB | Role |
|---|---|---|---|---|
| Orange Red | #FF6602 | rgb(255, 102, 2) | Brand | |
| Black | #3A190B | rgb(58, 25, 11) | Dark |
Alibaba.com logos
The 3 marks Alibaba.com publishes, at original quality. Copy one to the clipboard as SVG code, or save the original file.
Primary logo
SVG
Logo
SVG
Symbol
SVG
Alibaba.com fonts
The typefaces alibaba.com loads, read from its own stylesheets. Generic fallbacks like sans-serif are left out.
- Inter
- SF Pro Text
- PingFang SC
- Microsoft YaHei
- Roboto-Regular
- Google Sans
- Alibaba_B2B_Sans
Alibaba.com extracted colors
Sampled from a screenshot of alibaba.com, so these are the colours a visitor actually sees — including imagery and gradients the stylesheet never mentions.

Sampled from the homepage
Alibaba.com imagery
Open Graph cards, banners and other published artwork found on the domain.
The company behind alibaba.com
Legal entity, size and classification for Alibaba.com, as carried on the curated record.
- Legal name
- Alibaba Group Holding Ltd.
- Founded
- 1999
- Employees
- 200,000
- Public listing
- BABA, 9988
- ISIN
- US01609W1027
- Address
- 26/F TOWER ONE, TIMES SQUARE, 1 MATHESON STREET, CAUSEWAY BAY, Hong Kong
- Classification
- Shopping & E-commerce · Marketplace · IAB22-10
- Domain
- alibaba.com
About Alibaba.com
Alibaba.com is a global B2B online marketplace that connects manufacturers, suppliers, exporters and importers with business buyers around the world. The site provides product listings, trade leads, payment protections, logistics services and seller tools to facilitate international sourcing and wholesale transactions.
Alibaba.com serves businesses seeking wholesale sourcing and companies looking to sell or export goods internationally. It offers searchable supplier and product catalogs, buyer-seller matchmaking, trade leads, and storefront tools for suppliers. The platform includes payment protection, money-back policies, shipping and logistics integrations, and programs such as tax-exempt purchasing to support cross-border trade. Buyers can compare manufacturers and verify suppliers, while sellers get access to international demand and seller support services. Its combination of large-scale global reach, integrated trade protections, and logistics support distinguishes it from single-market or consumer-focused e-commerce sites.
Every field on this page, from one API call.
The colours, logos, fonts and company facts above are the curated alibaba.com record, served straight from the Prefetch API. Point it at any domain and get the same shape back.
GET /enrich 20 credits · brand + company + classification curl "https://api.prefetch.io/enrich?url=alibaba.com" \ -H "x-api-key: $PREFETCH_API_KEY"
