WordPress logo

WordPress brand colors & logos

WordPress's brand colors are Dark Cyan (#0073AA), Dark Slate Gray (#23282D) and White (#FFFFFF).

Open-source website builder with flexible themes, blocks, and an extensive plugin ecosystem.

Category
Technology · Web Design/HTML
Founded
2010
Employees
125
Headquarters
San Francisco, United States

WordPress color palette

The official colors WordPress uses across its logo and interface. Click any swatch to copy its hex code.

WordPress brand colors with hex and RGB values
ColorNameHexRGBRole
Dark Cyan#0073AArgb(0, 115, 170)Accent
Dark Slate Gray#23282Drgb(35, 40, 45)Dark
White#FFFFFFrgb(255, 255, 255)Light
Dim Gray#606870rgb(96, 104, 112)

WordPress logos

The 4 marks WordPress publishes, at original quality. Copy one to the clipboard (SVG as code, everything else as an image), or save the original file.

WordPress primary logo

Primary logo

SVG

WordPress logo

Logo

SVG

WordPress logo

Logo

SVG

WordPress icon

Icon

PNG

WordPress fonts

The typefaces wordpress.org loads, read from its own stylesheets. Generic fallbacks like sans-serif are left out.

  • Inter
  • EB Garamond
  • IBM Plex Mono
  • Newsreader
  • IBM Plex Sans
  • Anton
  • dashicons
  • Noto Kufi Arabic

WordPress extracted colors

Every colour WordPress puts on screen, taken two ways: sampled from a screenshot of wordpress.org, and read out of the site's own stylesheets.

Screenshot of the wordpress.org homepage
The wordpress.org homepage, as captured for this record

Sampled from the homepage

Read from the stylesheets

royalblue

black

cornflowerblue

darkslategray

orangered

mediumslateblue

steelblue

whitesmoke

crimson

firebrick

WordPress imagery

Open Graph cards, banners and other published artwork found on the domain.

The company behind wordpress.org

Legal entity, size and classification for WordPress, as carried on the curated record.

Legal name
The WordPress Foundation
Founded
2010
Employees
125
Address
San Francisco, California, United States
Classification
Technology · Web Design/HTML · IAB19-33
Domain
wordpress.org

About WordPress

An open-source content management system for building websites, blogs, and web apps using themes, blocks, and plugins. It provides downloadable software, editing tools, extensibility through plugins and themes, and community resources to help users of all skill levels launch and manage sites.

This site distributes and documents an open-source content management system used by millions to create websites, blogs, and web applications. It offers the software download, real-time block-based editing, customizable themes, and a large plugin library to add features like e-commerce, analytics, and newsletters. The platform targets a wide range of users — from first-time bloggers and small businesses to professional developers and enterprises. In addition to technical documentation, the site highlights community events, tutorials, and curated examples to inspire design and functionality. It emphasizes extensibility, integrations (including AI providers), and visual tools that reduce the need for code while supporting advanced customization for developers.

enrich — wordpress.org

Every field on this page, from one API call.

The colours, logos, fonts and company facts above are the curated wordpress.org record, served straight from the Prefetch API. Point it at any domain and get the same shape back.

GET /enrich 20 credits · brand + company + classification
curl "https://api.prefetch.io/enrich?url=wordpress.org" \
  -H "x-api-key: $PREFETCH_API_KEY"

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