TIME logo

TIME brand colors & logos

TIME's brand colors are Red (#E90606), Black (#1B1B1B) and Seashell (#FCF3ED).

Breaking global news and deep cultural reporting from a major news magazine

Category
News & Media
Founded
1923
Employees
350
Headquarters
New York, United States

TIME color palette

The official colors TIME uses across its logo and interface. Click any swatch to copy its hex code.

TIME brand colors with hex and RGB values
ColorNameHexRGBRole
Red#E90606rgb(233, 6, 6)Accent
Black#1B1B1Brgb(27, 27, 27)Dark
Seashell#FCF3EDrgb(252, 243, 237)Light

TIME logos

The 3 marks TIME publishes, at original quality. Copy one to the clipboard (SVG as code, everything else as an image), or save the original file.

TIME primary logo

Primary logo

SVG

TIME logo

Logo

SVG

TIME icon

Icon

JPG

TIME fonts

The typefaces time.com loads, read from its own stylesheets. Generic fallbacks like sans-serif are left out.

  • sansSerif
  • graphikCompact
  • graphikCompact Fallback
  • ppEditorialNew
  • ppEditorialNew Fallback
  • graphik
  • graphik Fallback
  • Inter

TIME extracted colors

Every colour TIME puts on screen, taken two ways: sampled from a screenshot of time.com, and read out of the site's own stylesheets.

Screenshot of the time.com homepage
The time.com homepage, as captured for this record

Sampled from the homepage

Read from the stylesheets

black

darkgray

darkslategray

gray

gainsboro

mediumslateblue

red

silver

whitesmoke

aliceblue

TIME imagery

Open Graph cards, banners and other published artwork found on the domain.

The company behind time.com

Legal entity, size and classification for TIME, as carried on the curated record.

Legal name
TIME USA, LLC
Founded
1923
Employees
350
Address
New York, New York, United States
Classification
News & Media · IAB12
Domain
time.com

About TIME

A news website delivering breaking national and international reporting, analysis, and multimedia on politics, science, health, technology, and culture. It publishes feature stories, news briefs, photos, and video aimed at a broad audience seeking timely, in-depth journalism.

This site provides up-to-the-minute national and world news alongside long-form features and analysis across politics, business, science, health, entertainment, and technology. It serves a general audience of readers who want both rapid updates on breaking stories and context-rich journalism that explains larger trends. Content includes written reporting, photo galleries, video, and curated newsletters to engage different consumption preferences. Regular columns and feature packages highlight cultural figures, investigative reporting, and enterprise journalism that go beyond headline coverage. The site differentiates itself through a magazine editorial voice, emphasis on flagship feature storytelling, and wide topical breadth that combines news with analysis and cultural commentary.

enrich — time.com

Every field on this page, from one API call.

The colours, logos, fonts and company facts above are the curated time.com record, served straight from the Prefetch API. Point it at any domain and get the same shape back.

GET /enrich 20 credits · brand + company + classification
curl "https://api.prefetch.io/enrich?url=time.com" \
  -H "x-api-key: $PREFETCH_API_KEY"

More brand kits