Grok brand colors & logos
Grok's brand colors are Dark Slate Gray (#313131), White (#FFFFFF) and Black (#000000).
Real-time AI assistant that chats, codes, and creates images using web and X access.
- Category
- Technology · Artificial Intelligence
- Founded
- 2023
- Employees
- 3k
- Headquarters
- San Francisco, United States
Grok color palette
The official colors Grok uses across its logo and interface. Click any swatch to copy its hex code.
| Color | Name | Hex | RGB | Role |
|---|---|---|---|---|
| Dark Slate Gray | #313131 | rgb(49, 49, 49) | Dark | |
| White | #FFFFFF | rgb(255, 255, 255) | Light | |
| Black | #000000 | rgb(0, 0, 0) | — |
Grok logos
The 6 marks Grok publishes, at original quality. Copy one to the clipboard (SVG as code, everything else as an image), or save the original file.
Primary logo
SVG
Logo
SVG

Logo
PNG
Symbol
SVG

Icon
JPG
Alternate
SVG
Grok fonts
The typefaces grok.com loads, read from its own stylesheets. Generic fallbacks like sans-serif are left out.
- universalSans
- Inter
- Open Sans
- Universal Sans
Grok extracted colors
Every colour Grok puts on screen, taken two ways: sampled from a screenshot of grok.com, and read out of the site's own stylesheets.

Sampled from the homepage
Read from the stylesheets
darkslategray
dimgray
gainsboro
whitesmoke
black
dodgerblue
white
crimson
goldenrod
silver
Grok imagery
Open Graph cards, banners and other published artwork found on the domain.
The company behind grok.com
Legal entity, size and classification for Grok, as carried on the curated record.
- Legal name
- xAI Corp.
- Founded
- 2023
- Employees
- 3,000
- Address
- San Francisco, California, United States
- Classification
- Technology · Artificial Intelligence · IAB19-18
- Domain
- grok.com
About Grok
Grok is an AI-powered assistant developed by xAI that enables conversational chat, code generation, and image creation. It provides real-time answers by accessing the web and X (formerly Twitter) to keep responses up to date.
Grok is an AI assistant developed by xAI that offers conversational interactions, image generation, and code-writing capabilities. It integrates live access to the web and X to deliver up-to-date answers and context-aware responses. The service targets users who need a versatile AI for productivity, creative work, and information retrieval. Features include multi-modal generation (text and images), coding assistance, and real-time data sourcing from online platforms. By combining conversational AI with live web/X connectivity, Grok aims to provide more current and contextually relevant outputs than models limited to static training data.
Every field on this page, from one API call.
The colours, logos, fonts and company facts above are the curated grok.com record, served straight from the Prefetch API. Point it at any domain and get the same shape back.
GET /enrich 20 credits · brand + company + classification curl "https://api.prefetch.io/enrich?url=grok.com" \ -H "x-api-key: $PREFETCH_API_KEY"