Claude brand colors & logos
Claude's brand colors are Indian Red (#D97757), Dark Gray (#B1ADA1) and White Smoke (#F4F3EE).
Conversational AI assistant and platform for brainstorming, building, and collaboration.
- Category
- Technology · Internet Technology
- Founded
- 2021
- Employees
- 800
- Headquarters
- San Francisco, United States
Claude color palette
The official colors Claude uses across its logo and interface. Click any swatch to copy its hex code.
| Color | Name | Hex | RGB | Role |
|---|---|---|---|---|
| Indian Red | #D97757 | rgb(217, 119, 87) | Accent | |
| Dark Gray | #B1ADA1 | rgb(177, 173, 161) | Brand | |
| White Smoke | #F4F3EE | rgb(244, 243, 238) | Brand | |
| Dark Slate Gray | #373734 | rgb(55, 55, 52) | Brand | |
| White | #FFFFFF | rgb(255, 255, 255) | Light |
Claude logos
The 6 marks Claude publishes, at original quality. Copy one to the clipboard (SVG as code, everything else as an image), or save the original file.
Primary logo
SVG
Logo
SVG
Symbol
SVG
Symbol
SVG

Icon
JPG
Alternate
SVG
Claude fonts
The typefaces claude.ai loads, read from its own stylesheets. Generic fallbacks like sans-serif are left out.
- anthropic-sans
- anthropic-serif
- Anthropic Serif Fallback Georgia
- Anthropic Serif Fallback Times
- Anthropic Serif Fallback DejaVu
- Anthropic Serif Fallback Noto
- Georgia
- Arial Hebrew
Claude extracted colors
Every colour Claude puts on screen, taken two ways: sampled from a screenshot of claude.ai, and read out of the site's own stylesheets.

Sampled from the homepage
Read from the stylesheets
darkgray
darkslategray
mistyrose
whitesmoke
black
gainsboro
gray
dimgray
brown
cornflowerblue
Claude imagery
Open Graph cards, banners and other published artwork found on the domain.
The company behind claude.ai
Legal entity, size and classification for Claude, as carried on the curated record.
- Legal name
- Anthropic PBC
- Founded
- 2021
- Employees
- 800
- Address
- San Francisco, California, United States
- Classification
- Technology · Internet Technology · IAB19-18
- Domain
- claude.ai
About Claude
Claude is Anthropic’s AI assistant and platform that helps users brainstorm, write, and build with conversational AI. The site provides access to interactive chat, product plans (Free, Pro, Max), developer tools, and resources for teams and individuals.
This site is the sign-in and product hub for Claude, Anthropic’s conversational AI assistant and platform. It serves individual users, developers, and teams who want to brainstorm ideas, generate content, and integrate AI tools into workflows. The site presents product tiers (Free, Pro, Max), documentation, platform features, models, and pricing to help visitors choose and access the right plan. It also offers resources, FAQs, and developer-focused tools for building with Claude in applications. Compared with general AI chat sites, this platform emphasizes enterprise-ready features and developer integrations alongside consumer chat functionality.
Every field on this page, from one API call.
The colours, logos, fonts and company facts above are the curated claude.ai record, served straight from the Prefetch API. Point it at any domain and get the same shape back.
GET /enrich 20 credits · brand + company + classification curl "https://api.prefetch.io/enrich?url=claude.ai" \ -H "x-api-key: $PREFETCH_API_KEY"
